Though it's a departure for the company, music players will also promote Dell's vision of wired homes centered around the PC, executives said. Earlier this month, Compaq Computer CEO Michael Capellas said that his company would also begin selling MP3 players. The MP3 player will be the first appliance-like product to carry the Dell brand name. To date, Dell does not market its own handheld computers, although it sells Palm handhelds on its Web site. Last year, it began selling interactive pagers from Research in Motion.
DELL MP3 PLAYER PC
The product will go on sale in August but will be shown at PC Expo next week in New York, Reed said.ĭell, ordinarily one of the more conservative PC manufacturers, has been gradually moving into the market for Internet appliances and consumer electronics. Both brand names will appear on the unit. The underlying technology for the receiver comes from S3, said Mike Reed, S3 vice president of marketing. Consumers will download music from the Internet with their PC, and the PC will feed the files to the MP3 player, which will then transmit the files to speakers or a standard stereo receiver for playback. Dell Computer will jump into the consumer electronics market this week when it unveils an MP3 home stereo component that will be co-marketed with digital music specialist S3.Ĭalled the Dell Digital Audio Receiver, the appliance will allow consumers to play MP3 files at home.
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